Interview a simulated audience built around your customers
Use matched respondents from our panel for self-serve interviews, or scope custom digital twins built to your specification for Enterprise. Inspect generated themes, quotes and follow-up questions in context.
A digital twin here is a simulated respondent matched to a profile, not a replica of an identifiable customer or a measurement of that person’s behavior.
How the study takes shape
Choose the audience
For self-serve interviews, a persona or customer brief guides matching from our existing simulated panel. Access starts with a demo.
Scope custom twins when needed
Enterprise twins can use CSV, Excel or SPSS files, prior studies, purchase history and appropriate consented customer data. Dedicated model training requires explicit written consent.
Interview and evaluate
Ask questions, follow up and inspect transcripts and generated themes. Agree on an appropriate human comparison for the intended use.
A conversation to develop your next question
Individual interviews let you probe an objection or explore a decision in more depth. The output is a set of simulated perspectives to examine, with the question and answer context retained.
A starting brief
Parents balancing a full-time job with planning weeknight meals.
Interview matched simulated respondents about their routine, the tradeoffs they describe, and what they would ask about a new service. Refine the questions as the conversation develops.
Illustrative research brief.
Best for
Exploring questions and objections through individual simulated conversations.
Not for
Replicating an identifiable customer or measuring that person’s behavior.
Bring the question you’re working on.
We’ll help define the audience, instrument and deliverables. Scope and pricing are agreed before the work starts.
Existing customer? Open your workspace.